Hoosier Racing Tire is an American tire manufacturer primarily specializing in the production of tires for competition use. Based in Lakeville, Indiana the company was founded in 1957. Hoosier employs nearly 500 people, and has provided tires for use in series sanctioned by Grand-Am, IHRA, ARCA, CRA, NASCAR, IMCA, WISSOTA, SCCA, AIS, and Lucas Oil Late Model Dirt Series.
On November 23, 2012, it was announced that the UARA-Stars Late Model series would begin using Hoosier tires in 2013.
The business was purchased by Continental AG on October 4 of 2016. The tire company was purchased for a total nearing 140 million dollars. Following the purchase, 27 year veteran John DeSalle was named president.
